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Press Releases


Smart Luggage Has Officially Launched in New Zealand

The Incase NoviConnected Is Here to Change the Way Kiwi's Travel!

Thursday 9th November 2017


Tauranga, NZ: Today, have launched the Incase NoviConnected Smart Luggage range on their website. The NoviConnected is a long-anticipated addition to their already extensive luggage family. With this new luggage offering an exciting smart functionality that will truly shake up the luggage game.  


The Incase NoviConnected is a carry-on size approved suitcase that features an in-built battery that is capable of charging both USB (phone, camera etc.) and USB-C (Apple MacBook) devices on the go. Turning every bus stop, terminal or cafe into your own personal charging station. No matter where in the world you are.


An accompanying free App that is available on both the Apple App Store and Google Play Store allows you to pair your smart luggage with your smart phone. From this App, you can check your suitcases battery level and set alerts for when it is running low. The App also gives you the ability to check on your suitcases location and receive a notification if your luggage has exceeded a chosen distance and ‘ping’ it with the tap of a button.


As well as being an incredibly smart device, the suitcase also excels at being just that – a suitcase. With;


  • Four sturdy spinning wheels that can be removed for storage and transit
  • A built-in customs approved TSA lock
  • A multi-stage duo-tube handle system
  • Class-A Makrolon polycarbonate shell
  • Spacious interior
  • Zip close mesh pockets
  • Divider panel
  • Stash pocket
  • An included laundry bag
  • An included Incase branded luggage cover
  • The NoviConnected can be easily charged using the included 1.5m USB-C cable.


The suitcase itself offers a lifetime warranty and the battery within has a two-year warranty.


The Incase NoviConnected is available online at with free shipping and easy 100 day returns NZ wide! 

Hollie Procter - Marketing Manager

[email protected]


Kiwis Worried About Luggage Security

9th December 2015: A recent consumer survey by Tauranga-based online retailer “” shows that every third kiwi is concerned about luggage security.

Luggage Security in New ZealandThe company recently surveyed 220 online shoppers on what is important for them when buying luggage. Multiple answers were possible and two thirds of the participants considered the quality of luggage important with one third also adding “Security”.


“Who hasn’t heard of stories about drugs that were put into the luggage of unsuspecting tourists?” asks Elliot Hall, director of NZ’s #1 luggage site. He adds: “Here at we take our motto ‘helping kiwis fly’ seriously and based on the feedback of our customers we have added luggage security products such as TSA locks, safe seals, extra covers or straps to our range.” has now published the “Top 13 Luggage Security Tips For Kiwi Travelers Flying Overseas” in its company blog. In summary:

  1. Never leave your bag unattended
  2. Pack, weigh & carry your own suitcases
  3. Get quarantine and hazardous goods information
  4. Have the right luggage
  5. Secure your luggage with a TSA lock or safety seals
  6. Get travel insurance
  7. Take key items into the plane
  8. Add contact information to your luggage
  9. Check the airline tags
  10. Report lost items immediately
  11. Add visible marks
  12. Avoid overweight luggage fees
  13. Avoid skimming of your electronic cash and identity

About is NZ’s No.1 luggage site offering over 1,500 suitcases and travel accessories online. The company is 100% kiwi-owned and operated out of Tauranga, NZ. The team prides itself with excellent customer service, free 2-3 delivery NZ-wide and a 100 days returns policy. Two brothers, Guy and Elliot Hall, founded the company in 2015.


For further information please contact Elliot Hall (elliot at everme . com), visit or call 0800 300 091.




Two Brothers From Tauranga Want To Help Kiwis Fly

1st December 2015: Tauranga-based online start-up “” claims to reach No.1 position in New Zealand after only 8 months in business. The website received over 65,000 hits this November and offers around 1,500 suitcases and travel products.

Founders of Hall (33) and Elliot Hall (30) launched their website in May 2015 and managed to convince top luggage brands such as Samsonite, Jansport, Delsey, Voyager or Trunki to supply the young business with products early on.

The booming internet allowed them to establish their new business quickly, but the success did not happen overnight.

The two brothers made the decision to start their company Everme Limited way back in 2012 after getting inspired during an online retail conference. Since then they have experimented with different product ranges, numerous web technologies and they tested hundreds of online marketing measures. “It took us a while to find that magic sauce and the last three years weren’t easy, especially after burning through our personal savings and listening to the wrong advice in the early days,” says Guy Hall.


Today the team has a focus on customer service and in making online luggage shopping as hassle-free as possible with free 1-3 day delivery NZ-wide and a 100 day returns policy. The mission statement on the company’s Facebook page reads ““We start the magic of your journey… by changing the world of luggage for the better.”

Elliot Hall adds: “To get where we are today, we had to make endless mistakes on the way. But we try to celebrated mistakes as learnings in order to continuously improve.”

The company employs 6 staff and has recently managed to convince Bjorn Behrendt to join their advisory board, who previously founded Australia’s largest online shoe store and pet sitting marketplace.


For further information please contact Elliot Hall (elliot at,
visit or call 0800 300 091.

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